Danny Sullivan returned to IL2008 with a look at the state of search enginry today. The top by far is Google, with almost 70% of the market in the US (more in Europe and parts of Asia). He said there is no "Google-killer" on the horizon at the moment, but demonstrated a dozen "Google Killerettes," niche search engines that find information within their niches better than Google can do it. They include blog and twitter searchers, those that can use cell towers to triangulate your position and feed you local information such as news and restaurants; ans those that search single items: people, gas prices, restaurants, travel, local events.
The challenge is that, when Google is so easy, it's hard to remember all the little search engines. Although Danny said he sees no big trends right now, he does see personal and social search engines becoming more important. Google, for example, now reshapes searches according to who you are (you must opt in for this), and will return results based on your whereabouts, your previous queries, and your web browsing history. Mobile (cell phone) and vertical tools (niche engines) are offering new possibilities for finding information.
Here are some of the "killerette" sites he mentioned:
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